Five Reasons to Build a Genealogy Website

Linda Yip
Aug 1, 2025
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Content

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Introduction
2m 54s
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#1 Cousin Bait
1m 04s
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#2 Exposure
2m 51s
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#3 Building Expertise
2m 20s
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#4 Blogging is Publishing
3m 50s
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#5 Build Your Own Warehouse of Knowledge
6m 12s

About this webinar

A genealogy website can be anything you wish: a blog, cousin bait, encyclopedia, family tree, newsletter, or photo album, or all of the above. In this webinar short, learn five great reasons to consider building your own, with examples from the popular WordPress platform.

About the speaker

About the speaker

Linda Yip is an author, researcher, and storyteller who has been invited to speak at businesses and non-profits, colleges and historical societies in Canada and the United States. In 2023, she attended the Senate Commemoration of the Centenary of
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Key points and insights

In this insightful and inspiring Webinar Short, genealogist Linda Yip walks viewers through the powerful benefits of creating a personal genealogy website. Drawing from her own experience growing a simple list of research links into a widely visited genealogy platform, Yip illustrates how even the humblest online beginnings can evolve into something impactful. Whether you’re a beginner genealogist or a seasoned researcher, this session reveals how building a website can transform your family history work into a dynamic, far-reaching endeavor.

Key Takeaways:

  • A Website is a Magnet for Cousins and Collaborators
    Known as “cousin bait,” a genealogy website can connect you with distant relatives and collaborators who share common ancestors or historical interests. By simply sharing research stories, photographs, or case notes online, Yip has been contacted by individuals who recognized their own family connections—a testament to the connective power of publishing online.

  • Expertise Grows with Exposure
    Yip emphasizes that sharing research publicly isn’t just about visibility; it actively accelerates learning. Through consistent blogging and audience feedback, she built expertise in areas like Chinese and English genealogy. This public learning process has led to invitations to contribute to national boards, research institutions, and publications—all unexpected opportunities that began with simply documenting and sharing research.

  • Your Website is a Controlled, Lasting Knowledge Hub
    Unlike social media platforms that can change policies or disappear overnight, your personal website is a secure, customizable, and enduring space. Yip urges genealogists to consider their websites as warehouses of knowledge, organizing links, notes, and discoveries in one accessible location. It’s not just for others—it’s a living archive for your own reference and legacy.

Explore Further

This webinar is a compelling resource for genealogists looking to amplify their research, connect with others, or establish a meaningful digital presence. Linda Yip’s journey demonstrates how a personal project can lead to professional opportunities, richer collaboration, and deeper understanding. View the full webinar for in-depth stories, practical platform advice, and inspiring encouragement for starting your own genealogy website.

Don’t forget to explore the additional resources provided in the webinar syllabus. They offer further guidance, tools, and references to help you get started or enhance your existing site—making your genealogical journey more productive and rewarding.

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